Are you wondering how you can gain more referrals in your business? It’s called Appreciation Marketing! The act of sending an unexpected, non sales promotion card is a wonderful way to build realtionships and receive referrals.
When was the last time that you received a card from someone you do business with? Maybe your Accountant, Car Repair Man or Doctor? Pause for a minute and think about how you would feel if you received a heartfelt personalized card from one of these people. I am not talking about some stock greeting card purchased in a box. I am talking about a personlized card made just for you! Would it make you feel important, like you were really valued and cared about?
Mother’s Day for me is a wonderful time of year. It’s a day where my husband invites both of our moms to dinner, fixes a new dish and serves us wine. It’s a day when my children seem to be on their best behavior and manage to give me some alone time allowing me to relax in the sunshine (if there is any). Basically, it is a day that I look forward to evey year.